It is less risky to ask for a gift when you know the person is likely to say yes. Learning how to read the signs of another person’s likelihood to give is sometimes tricky and sometimes really obvious. But fundamentally it is the asking that is the secret: if you don’t ask you definitely won’t get!
- No major donor fundraiser is an island – save our clods! 12 April, 2020
- Key Indicators of Success for a Capital Appeal 21 March, 2020
- Addressing the diversity deficit in charity leadership 14 March, 2020