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Do Events Really Work for Major Donor Fundraising?

  There is much discussion around the purpose and benefit of events as part of major donor fundraising. Many charities fall into the trap of believing that putting on a series of events will attract new major donors and cultivate existing event supporters into...

How to forecast major donor income

We are often asked by charities to help them forecast their major donor income, particularly for more newly established programmes. This is no easy task; factors to consider include: how many researched prospects there are what you are currently raising money for the...

Lacking Leadership Engagement in your Fundraising?

This is sadly the case for many charitable organisations, resulting in limited or misguided investment in fundraising, perpetuating a wariness of fundraising when results are not as expected.

It can also mean that support from other departments is limited, as the standard for internal communication comes from the top. If Directors aren’t talking to each other and non-Fundraising senior staff do not understand the importance of fundraising, then your potential to succeed will be severely hampered.

Remember what your donor gave you money for!

We often speak to donors introduced to us by charities we work with. We suggest this as a great way to get honest insight into what their donors think of their cause, their communications, their way of asking for money, their point of contact at the charity, funding...